What Is A Logo

What Is A Logo

What is a Logo?

Logos are images, texts, shapes, or a combination of the three that depict the name and purpose of a business. 

A logo can and should be more than a symbol of identification. It should tell a company's story by conveying the brand message in a way that establishes an emotional connection to your target audience.

Why is a logo important? 

1) Makes that first impression which invites customers to interact with your brand

2) Helps create a brand identity 

3) Fosters brand loyalty


Do you need a logo?

Yes, even if you decide to DIY your logo through an online source, you need a logo! Logos help set the tone for your business! Think of it as being "the face" of the company! It tells people what to expect from the business! 


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